Cornwall Pride
National Diversity Award winner 2024 · King's Award for Voluntary Service 2025
What we did
- Brand Identity
- Creative Campaign
- Editorial
- Marketing
- Merchandising
- Social Management
The brief
Cornwall Pride, a rapidly growing celebration of LGBTQ+ identity and inclusivity, needed a refreshed brand to reflect its expanding influence and connect more deeply with its community. They required a modern, cohesive identity that would work across digital platforms, physical merchandise and marketing campaigns, capturing the vibrant, inclusive spirit of Pride and the proud Cornish identity and heritage.
The work
We developed a new logo and brand identity aligned with Cornwall Pride's values, crafted a fresh tone of voice, and created merchandise, social media templates and print materials. We managed social media, supported marketing efforts and launched creative campaigns for the 2024 Pride season, continuing into 2025 with more dynamic campaigns.
The result
The 2024 rebrand was a success, with increased community engagement, higher merchandise sales and broader event attendance. The new identity was well received, boosting Cornwall Pride's presence as a leading LGBTQ+ event.
